Strategic Marketing & Research, Inc., (SMARI) respects confidentiality guidelines regarding data and personal information collection, storage, and dissemination set forth by the Council of American Survey Research Organizations (CASRO) and the Marketing Research Association (MRA).
We adhere to the principles of honesty, professionalism, fairness, and confidentiality to guard the interests of both the public and our clients.
Read the CASRO Code of ethics
Read about the basics of Survey Research
We foster intellectual curiosity and innovative approaches to finding solutions.